How To Use Skype VoIP-Telephony As Marketing Tool

Today it is easy to introduce your product with Skype Internet telephony definitely to the global market. voip telephony is no longer the cautiously protected secret of computer freaks it was before. Skype literally changed the communication habits. Traditional telecommunications companies like AT+T pressed the panic button and launched their own Internet telephony service.
At the beginning Skype was launched as an Instant Messaging PC tool with voice as an add on. But within a very short time it became popular for making calls over the net.
The genius of Skype is that it does not trust on a centralized network to route the calls.

As a result Skype, unlike other Voip providers like Vonage and Lingo, can grow larger without spending anything extra for technology based on a centralized network, since Skypes network really consists of thousands of interconnected PCs owned by people like you and me.

The fresh purchase of Skype Technologies by the Internet auction leader Ebay for an unbelievable amount of $2.6 billion reveals the potential of the power of this technology.

How do I profit when I use Skype?

The call quality is of high quality in most situations. You only need a headset to make calls with Skype. Most people are convinced they know what Skype is. They know how to make free calls with a PDA, PC or notebook over the net. But Skype is much more than a PC2PC IP-Telephony service.

With SkypeIn you can get a virtual business presence in any country

With these addons Skype turns into a imposing marketing tool:

With SkypeIn you can get calls from a local phone in any country to your Skype number, no matter where you are. Than redirect the call with SkypeOut to your landline phone or your mobile phone. Offer your ebooks e.g. in Australia and ask for a local landline number. When you answer the call with SkypeOut on your mobile phone no one will know that your are sitting on the porch in your garden in Florida.

The real power of Skype lies in the addons SkypeIn and SkypeOut to make it a versatile tool for business owners, and for everyone with a PC.