VoIP-Telephony As Marketing Tool

With Skype IP-telephony it is easy to bring your business definitely to the global market. Internet telephony has long been the cautiously guarded secret of computer geeks. Skype actually changed the way we communicate. Traditional telecommunications companies like AT+T pressed the panic button and forced to launch their own IP-telephony service.

At first Skype was launched as an Instant Messaging software tool with voice as an added benefit. But within a short time this little software application became synonymous with making calls over the Internet.

The genius of Skype is that it does not trust on a centralized network to route the calls.

Therefore Skype, unlike other Voip providers like Vonage and Lingo, can become larger without paying extra money for hardware based on a centralized network, since its network really is made of thousands of PCs connected to each other like yours and mine.

The fresh purchase of Skype Technologies by the Internet giant Ebay for an incredible amount of $2.6 billion gives you some idea of the potential of the power of this technology.

How to profit when using Skype?

You only need a microphone and speakers to make calls with Skype. The call quality is of high quality in most countries. Most people are convinced they know all about Skype. They know how to make free calls with a PDA, PC or notebook over the Internet. But Skype is much more than a PC IP-Telephony technology.

Get a virtual business presence anywhere with SkypeIn

These additional applications convert Skype powerful marketing tool:

With SkypeIn you can get calls from a local phone in any country to your Skype number, no matter where you are. Than redirect the call with SkypeOut to your landline phone or your cellular phone. Sell your online products e.g. in Sweden and get a local number. When you answer the call with SkypeOut on your cellular phone no one will know that your are sitting on the porch in your garden in Florida.

The true power of Skype lies in the additional applications SkypeIn and SkypeOut and makes it a vital tool not only for business owners.

Jim Price
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